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Prices shown in these press releases are approximate retail prices in U.S. dollars and may vary by retailer.
FROM SOHO LUXURY TO SOHO HIP:
BERNHARDT INTRODUCES WORKING FURNITURE FOR HOME-BASED EXECUTIVES & MOBILE WORKERS
Chateau Rustique Home Office
Executive Desk
Suggested Retail $2500.
Chateau Rustique Home Office
Credenza & Deck
Suggested Retail $4200.
Pinella Drop-Front Console
Suggested Retail $589.
LENOIR, NC, October 20, 2008 –Today Bernhardt introduces a full range of furniture for working at home, including executive home office groupings and cool modern laptop stations that may be placed almost anywhere in the home.
Most every adult in the U.S. sometimes works from a home office. According to the SBA Office of Advocacy, approximately half of U.S. small business owners are home-based – the so-called SOHO (small office / home office) market of companies with fewer than 20 employees. In addition, almost 70 percent of all U.S. workers are mobile, moving between home and other sites to accomplish their work.
“The digital infrastructure has enabled a huge shift in the definition of office,” says Heather Eidenmiller, Bernhardt director of brand development. “Office today often resides where the intellectual capital resides - at home.”
This Fall, Bernhardt is bringing working furniture for every sort of home, Georgetown manse to urban loft.
Following the success of the company’s home office introductions in the Smithsonian Collection by Bernhardt this Spring, today the company debuts 17 executive office skus within three style groupings and three freestanding home office skus, all built with fine woods and veneers and fully outfitted for digital equipment and modern conveniences.
EXECUTIVE HOME OFFICE COLLECTIONS INCLUDE :
Chateau Rustique, a new whole-home collection features rustic, old European estate styling with Flemish influences, presented in rustic cherry veneers with a hand-rubbed Vintage Cherry finish. Grandly-scaled home office pieces include an executive desk, file cabinet, credenza/deck, and swivel desk chair.
Carmel Highlands, also one of Bernhardt’s most popular collections, is designed in highcanyon, high-drama California style. Of generous scale, the furniture is presented in a Black Copper rub-through finish, with stacked moldings and decorative laser cut fretwork. New home office intros include an executive desk, left and right return desks, credenza/deck, desk/hutch, lateral file and swivel desk chair.
BERNHARDT HOME OFFICE INTRODUCTIONS INCLUDE THESE SHOWN:
Chateau Rustique Executive Desk 310-515. Masterful craftsmanship and all the expected luxury function. On the guest side, the desk features doors with shelving and multiple USB and data ports. On the user side are a charging station, locking file drawers and a drop-front drawer. W72 D37 H31, suggested retail $2500.
Chateau Rustique Credenza & Deck 310-506/507. In addition to luxury function, this credenza features wire management on back and top, a removable writing surface, a charging station and a power unit with plugs/ports. The deck features seeded glass paneled doors and two drawers with task lighting underneath. Credenza & Deck, W74 D26 H87.5, suggested retail $4200.
Pinella Drop-Front Console 412-910.Exotic zebrawood in a rich dark finish graces this multi-functional piece. Use as a display console with the lid closed or open the lid and drop the front for a fully functioning office. Inside houses a paper rack, power unit with 3-plug receptacle and USB port.W54 D20.25 H34.5, suggested retail $589.
The Bernhardt family has been crafting fine furniture since 1889. Located in Western North Carolina, the company produces a broad line of upholstered furniture in both contemporary and traditional styles, as well as quality wood furniture for the dining room, bedroom, living room and home office – all at unmatched value in the marketplace.
New Bernhardt Home Office introductions will be available to consumers in April 2009.
Prices shown in this press release are approximate retail prices in U.S. dollars and may vary by retailer.